Tharseo Awards

Tharseo Branding & Identity

As a key member of a collaborative design team, I contributed to the comprehensive rebranding of Tharseo, a multifaceted organization encompassing IT services, counseling, and community initiatives. Our goal was to create a cohesive and adaptable brand identity that resonated across diverse sectors and audiences.

Logos

In this project, I played a pivotal role in:

  • Brand Strategy Development: Collaborating with the team to define Tharseo’s core values, mission, and vision, ensuring alignment across all brand touchpoints.

  • Logo and Visual Identity Design: Contributing to the creation of a versatile logo and a comprehensive visual identity system, including color palettes, typography, and iconography.

  • Digital and Print Collateral: Designing marketing materials, social media assets, and website elements that maintained brand consistency and enhanced user engagement.

Key Deliverables

  • Logo Variations: Developed multiple logo concepts to reflect Tharseo’s diverse services and values.

  • Brand Guidelines: Crafted a detailed brand manual to ensure consistent application of the brand identity across all platforms and materials.

  • Marketing Materials: Designed brochures, business cards, and digital assets that effectively communicated Tharseo’s offerings and mission.

Stone Textures

Sample Applications

Awards Icons

Architectural Imagery